About Us
Sturgeon Equipment
Sturgeon Equipment is a leading manufacturer of innovative, 100% Australian-made attachments and equipment for the agricultural and earthmoving industries. Built on a deep passion for the industry, we are committed to delivering exceptional quality and service—like no other.
Our core values—Trust, Integrity, Honesty, Care, and Compassion—are the foundation of our success. These principles drive our commitment to superior customer service and industry-leading solutions that help our clients achieve their goals and enhance their operations.
We are dedicated to pushing the boundaries of Australian manufacturing, continuously listening to our customers and responding with innovative, high-performance solutions that set new benchmarks for quality and reliability. Our product range, backed by an unmatched 4-year structural warranty, is designed to deliver results—without minimum order restrictions.
At Sturgeon Equipment, we make it easy to get the right tools for the job. With precision engineering, cutting-edge manufacturing, and an unwavering focus on customer success, we provide a seamless, reliable experience—making us the trusted choice for high-quality, Australian-made equipment and attachments.
Mission and Vision
Sturgeon Equipment Mission
Our mission is to provide the agricultural and earthmoving industry with innovative, 100% Australian made attachments that are reliable, effective and durable “like no other.” We are committed to delivering industry-leading products and exceptional customer service to help our clients achieve their goals and improve their operations.
Sturgeon Equipment Vision:
Our vision at Sturgeon Equipment is to be the leading provider of high-quality, Australian made attachments in the agricultural and earthmoving industry. We strive to be known for our commitment to innovation, customer satisfaction, and values of Trust, Integrity, Honesty, Care & Compassion. Our goal is to continue to break barriers in Australian manufacturing, set the industry standard for quality and reliable attachments, and make a positive impact on the industry as a whole.
We're on a mission to supply industry leading innovative attachments, "Like No Other" helping you accomplish results in reliable and effective way!
100% Australian Made & Owned.
Sturgeon Equipment is a 100% Australian made and owned company, with our Victorian Manufacturing Facility producing all of our high-quality products. Our commitment to manufacturing locally allows us to control every aspect of the production process, ensuring that we consistently deliver products of the highest standard.
Our facility operates state-of-the-art CNC and robotic machinery, which enables us to provide precision engineering and meet strict quality control standards. Additionally, all of our product design and development processes are done in-house, utilizing industry-leading CAD programs and testing our equipment in the field under gruelling conditions to ensure that our attachments stand up to whatever they are put through.
Meet the Sturgeon Team
Chester Selby
National Sales Team Leader
As Director of Sturgeon Equipment, Chester Selby leads with a commitment to quality, innovation, and customer success. With a strong focus on precision manufacturing and industry-leading solutions, he ensures Sturgeon Equipment delivers reliable, 100% Australian-made attachments for the agricultural and earthmoving industries. Chester is dedicated to advancing Australian manufacturing and providing customers with high-performance, tailored solutions that set new industry standards.
Harvey Selby
Product Strategy Team Leader
As Product Strategy Team Lead at Sturgeon Equipment, Harvey Selby is dedicated to delivering exceptional customer service and ensuring clients get the right solutions for their needs. With a deep understanding of the agricultural and earthmoving industries, he works closely with customers to provide high-quality, Australian-made attachments that enhance efficiency and performance. Harvey’s commitment to trust, reliability, and innovation makes him a key driver of Sturgeon Equipment’s success.
Joshua Selby
Operations Team Leader
As Operations Team Leader at Sturgeon Equipment, Joshua Selby oversees the manufacturing process, ensuring every product meets the highest standards of quality, precision, and reliability. With a focus on efficiency and innovation, he leads the production team in crafting 100% Australian-made attachments that set industry benchmarks. Joshua’s dedication to excellence and continuous improvement plays a key role in delivering durable, high-performance solutions to customers.
Mandy
Accounts
Mandy Selby plays a vital role in Sturgeon Equipment’s operations, managing accounts with precision and efficiency. Her attention to detail ensures smooth financial processes, supporting both the business and its customers. With a strong commitment to accuracy and customer service, Mandy helps keep Sturgeon Equipment running seamlessly, making transactions simple and stress-free for clients.
Foundational Sturgeon Values
At Sturgeon, our core values are principles that drive, motivate and inspire our team to live our mission. Our core values are not just 'what' we do but our reason 'why' we do it for you!
01
Customer Service Excellence
At Sturgeon Equipment, we are dedicated to providing our customers with exceptional personal service that builds strong and lasting relationships. We believe in going above and beyond to ensure customer satisfaction and delivering timely solutions to meet your needs.
02
Innovative Design
Our products are proudly 100% Australian-made and manufactured using modern CNC and robotic machinery to ensure consistent, high-quality results. We are committed to continually improving our design and development processes to stay at the forefront of the industry.
03
Dependable Sustainability
Sturgeon Equipment is committed to creating a sustainable future for generations to come. We operate with a focus on safety and wellbeing, support charity organizations and groups, and work with reliable supply chains that prioritize environmental and social development.
04
Engineering Brilliance
We pride ourselves on our in-house product design and development processes, using cutting-edge CAD programs and testing our products in the field to ensure they can withstand even the toughest conditions. We are constantly exploring new technologies and techniques to improve our manufacturing processes and deliver the highest quality products to our customers.
05
Australian Made and Founded
Sturgeon Equipment was founded with a passion for providing the earthmoving and construction industry with high-quality, Australian-made equipment and attachments. Our deep commitment to local manufacturing is evident in everything we do, from the materials we use to the people we employ.
06
Like No Other
As a team based in the heart of South West Victoria, we understand the unique needs and challenges faced by our customers. We are dedicated to being the leader of Australian manufacturing in the sphere of Ag-loader and Telehandler attachments, and to making a real difference in the market with our innovative products and exceptional service.
Why Sturgeon
Choosing Sturgeon Equipment means partnering with a team dedicated to delivering innovative, high-quality attachments built to perform. We take pride in providing exceptional personal service and fostering lasting relationships with our customers.
Our attachments are 100% Australian-made, crafted in our state-of-the-art facility using advanced CNC and robotic technology for precision and consistency. Every product reflects our commitment to dependability, sustainability, and cutting-edge engineering—from initial design to final production.
Located in the heart of South West Victoria, we understand the demands of the agricultural and earthmoving industries and are driven by a vision to lead Australian manufacturing. At Sturgeon Equipment, we make it easy to get the tools you need—delivering reliable solutions that work as hard as you do.
OUR HAPPY CUSTOMERS
Grain Bucket
Clips perfectly into place on the Kubota and works like a dream
Telehandler Xtenda Bale Fork
Xtenda is a game-changer! The Hydraulic High Back Hay Fork’s extendable range from 1.8m to 2.4m gives me incredible versatility, and the precision and durability when lifting loads. Sturgeon Equipment continues to lead the way in farming innovation!
Front linkage Toolbox Counterweight
Sturgeon Equipment’s front linkage counterweights are a game-changer! The built-in toolbox keeps my essential tools secure and handy, and the fire extinguisher option gives me peace of mind. With a range of sizes to fit any ag-loader, it’s the perfect blend of practicality and style!
Telehandler MULTIGRAB
This MULTIGRAB is an incredible attachment, it’s build quality is unparallel and you can use it for just about anything on the farm! A worthwhile investment every farmer should make
